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Countdown: Day 29 - Wear it with pride - the adidas Finisher T-shirt

2012-09-01

The adidas Finisher T-shirt 2012
© adidas/ SCC EVENTS

Every participant will get a Finisher Shirt, when preordered with the registration for the BMW BERLIN MARATHON. You will pick it up together with your race documents at the Expo BERLIN VITAL Fall. This year, it carries the color blue for men and a purple-blue for women. It is in an emblem style with two Berlin bears and the word "finisher" on it. Since a few days it is in our warehouse and waits to be unpacked and to be dressed by you.

 
Just a few weeks after you receive your souvenir for the 2012 BMW BERLIN-MARATHON, the finisher shirt for the 40th BMW BERLIN MARATHON 2013 will be designed. Already in October, adidas and SCC EVENTS will begin to define the collection for the next marathon. First, the cut, the color and the material has to be determined.  There are many things that must be in mind; whether global trends in colors, shapes, materials and so on. Not everywhere SCC EVENTS is able to have influence. From January on the graphic designers of adidas go to work and make suggestions for the T-shirt design. SCC EVENTS develops ideas for the new T-shirt design as well.

After a period of constant exchange and development between adidas and SCC EVENTS, a decision is made: The look of the new finisher shirt is final. In spring of 2013, the T-shirt is in the production process and arrives in July /August to Berlin, just before the marathon. From our storage, the T-shirts will be brought to the Expo BERLIN VITAL of the former Tempelhof Airport. And there the T-shits wait again for you - ready in a new design and a unique souvenir of your BMW BERLIN-MARATHON experience!